QAS for Retail - Data Integrity Challenge

"When evaluating solutions to help us cut back fraud, Experian was the clear favourite. We were impressed by the volume of data that Authenticate uses to prove identity and highlight fraudulent transactions. Since using the product, we have seen a noticeable reduction in time spent on fraud and as such our ordering process is much slicker. It makes me feel sorry for other retailers not using Experian."

Kyle Heywood, Website Manager, Beaverbrooks Jewellers

Download our retail customer case studies:

	Virginia Hayward
	Ensuring hampers reach the correct destination with QAS Pro On Demand. “We are one of the biggest hamper suppliers in the UK, and to maintain that level of service, QAS Pro On Demand is crucial.”
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	Grosvenor
	Experian provides Grosvenor Casinos with its online Authenticate service, enabling them to validate the identity of customers at the casino door in real-time, with no need for paper-based proofs. "Authenticate has proved invaluable in enabling us to improve our understanding of the customers we have using our casinos."
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	Direct Wines
	"Direct Wines is the largest operator of wine clubs in the world. Address management is critical to the company. QAS Pro is an integral part of the Direct Wines application. From the caller's point of view, there is no longer any need to give the full postal address, which makes the call quicker."
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Achieving a single customer view is imperative within the Retail industry, due to the complexity of your customer relationships. Holding multiple records of the same customer inevitably causes data confusion and marketing difficulties.

Understanding the true value of each customer will give you competitive advantage and improved decision making. This can be achieved through Experian QAS contact data management solutions.

Our data capture and cleaning solutions - QAS Pro , Pro Web , QAS Batch and QAS Match - allow you to:

• capture accurate contact data from the outset
• save time and improve customer experience - "QAS Pro saves 80% of the keystrokes required to record a contacts full details"
• create standardisation and consistency of contact information
• verify addresses online for web form improvement and improved customer experience, preventing online drop-offs
• maintain data integrity by regularly cleaning your data
• remove duplicate contact data and de dupe data to a person or household level

If you are implementing a service orientated architecture (SOA) to combat potential issues from your multiple customer touch points, you can also use our deduplication product QAS Match.
Using this tool across a shared architecture reduces confusion and customer dissatisfaction, easing your goal of achieving a single customer view.

To read more about QAS Pro and Pro Web, or about QAS Match please visit our dedicated product pages or get in touch on the number above.

"Criminal activity cost UK retailers over £2bn in 2007" - British Retail Consortium

With fraudulent activity on the rise and the costs to retailers increasing, it is fundamental that you protect exposed areas or your business.

To combat retail and identity fraud, you need to be confident that you can verify a customer's identity and existence. Verifications need to be consistent throughout your multiple channels, online, in-store and over the phone.

Authentication solutions from Experian QAS uses electronic identity verification to prove that a customer is who they say they are, helping you to understand whether they are high risk individual likely to commit fraud.

Authenticate Pro allows:

• verification of transactions
• reduce possibility of chargeback's incurred through fraudulent activity
• validation of contacts details during item returns - reducing stock shrinkage
• you to comply with AML, JMLSG and KYC regulations

Click here to find out more about ID authentication with Authenticate Pro, or if you'd prefer call us free on 0800 197 7920, or send us an email.

Data quality for multi-channel retail

Reaching your customer can be via instore EPOS systems, in call centres and across online mediums, meaning that often, your business acts as a multi channel operation.
It is therefore crucial to manage data quality across and throughout these various channels.
Using contact data intelligence can ensure competitive marketing strategies, relevant communications and help improve customer retention.

Enhancing your data strategy with QAS DataPlus sets, can help achieve cost effective and targeted marketing. Utilise our extensive Business, Names and International data sets to improve response rates and intelligence to cross sell and get repeat purchases.

• Target your marketing campaigns with the help of Lifestyle and Mosaic Data
• Use intelligence for profile segmentation and customer analysis
• Have confidence in mailings to ensure the potential for targeted promotions
• Increase your online presence with QAS Nearest's and store finder functionality
• Use Grid Reference and Not Yet Built datasets to fulfil your store planning needs

Each year, consumer data degrades by an average of 13% and business data by 37%. Challenges created from this continual data decay can be managed by cleaning and suppression products from Experian QAS.

For data integrity, use QAS Batch to make sure data is clean and up-to-date and QAS Batch with suppression for flexibility and control. Increase the efficiency of your mailings by suppressing data against various datasets such as GoneAways, Deceased and Experian's Absolute Movers file.

Read more about enhancing your database and the full range of our DataPlus sets, or contact us on the details above the tabs.

With the retail industry facing high staff turnover levels, especially during busy seasonal periods such as Christmas, you are faced with operational challenges and pressures. Holding correct and accurate contact data about your staff is as vital as having a contact data strategy for your customers.

To deliver efficiencies in database administration within payroll processes, QAS Pro can provide accurate data capture.

Our Authentication solutions ensure confidence in your staff identities. According to the British Retail Consortium, 53% of retail losses are as a result of employee theft.

Incorporating contact data management within HR and payroll will:

• ease management of employee and candidate records
• reduce administration costs associated with entering candidate and employee details
• result in 80% time savings when entering multiple contact records
• assist with data protection and human resource legislation compliance

To read more about Authenticate Solutions, please visit our dedicated product pages.
Call us free on 0800 197 7920, or email us for more information

"QAS offer excellent functionality in a comprehensive range of address management products. We are pleased to partner with them to provide this vitally important facility for our clients ensuring fast and accurate capture of addresses with their orders."

David O'Byrne, Director at Sanderson

Experian QAS works with global retail software providers and system integrators to deliver accurate capture, suppression and enhancement data solutions for you.

Retail partners include BT Expedite, Maginus, Torex Retail and Sanderson, as well as global Enterprise applications such as SAP and Oracle

"Through our relationship with companies like QAS we are able to provide our clients with the most comprehensive solutions for their retail enterprise."

Ian Miller, Enterprise Product Manager, BT Expedite

Read about about the Enterprise Applications and SI's we work with and the extent of Experian QAS partnerships.
Alternatively Call us free on 0800 197 7920, or email us for more information

• To see our products in action, visit our product demonstration page.
• Dirty data costs money. Calculate how much you could save, visit our Savings Calculators resources page.
• Read about current industry news within the retail sector on our dedicated Data quality news area.
• Download our Retail whitepaper, Retail retention: using data to build customer loyalty.