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Data strategy for large organisations

Large enterprise - Data strategy for your organisation

Data strategy for a large organisation requires expert advice. We can help you understand the evolving dynamics of your customer data and provide the software and services to provide you with that sought-after single customer view.

Whether you are looking for advice on data legislation or solutions to improve your data quality, read on below or speak to our experts today. Contact us on 0800 197 7920, via our online form or by email.

Accurate contact data is vital for valuable customer relationships

By implementing a Contact Data Management (CDM) strategy you can increase customer satisfaction and clearly differentiate yourself in today's challenging climate.

CDM Diagram

We believe there are 8 components for effective contact data management:

  • Audit: Review your contact data to highlight areas of improvement
  • Authenticate: Verify that your contacts exist and prevent ID fraud
  • Capture: Find and capture accurate contact data from the offset
  • Clean: Maintain data integrity through regular data cleansing
  • Enhance: Supplement your data with valuable information
  • Match: Remove duplicate records from your databases
  • Standardise: Standardise your data format for ease of use
  • Suppress: Remove contacts that cannot or will not respond to you

Consultative advice to improve your contact data strategy

We provide expertise and products to help you achieve your organisation's goals, from achieving a single customer view to compliance to data mapping. Whatever your data quality issues are, we can advise on the best approach for you.

Products and services: Data quality assurance products and services to assist in your data strategy.

Data compliance: Increase your compliance with the numerous data protection regulations.

Research: To help you optimise data quality, we have undertaken research on the issues faced by public and private sector organisations. Whether you're looking to build a business case for investment into data quality, or formulising a data strategy, our research papers will provide relevant statistics and advice.


Expertise to assist your data quality strategy

Our Professional Services team can help you increase customer satisfaction, maximise ROI and reduce risk through your contact data strategy.

Our data integrity experts can tailor a step by step solution for your organisation, or assist you in any of the following areas:

  • Project management - implementation or creating a data management strategy
  • Data services - create a single customer view from your existing data and enhance your data
  • Contact data governance - our Experian QAS data quality and process healthchecks will audit your contact data, management systems, processes and culture
  • Bespoke solutions - tailored solutions to suit your requirements
  • Deployment - reduce risk during integration and migration
  • Accreditation - checks that every element of your Experian QAS software is integrated correctly
  • Training - guidance on all Experian QAS solutions

QAS for your application

Experian QAS provide fully integrated, certified, name and address capture tools into a number of partner applications. This allows you to benefit from market-leading contact management within a whole host of systems, from CRM and HR to Finance and Contact Management applications.

Among our 300 partners include:

Only by making sure accurate contact data enters your database can you guarantee most effective use of your application.


See how we have helped large organisations with their contact data strategy


AA

Experian QAS helps the AA achieve a single customer view across its financial services and breakdown assistance services. "The QAS solution has also increased our marketable customer base by about 1 million contacts, as we only market to people with a verified address."

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NHSScotland

Verifying and maintaining patient contact details is made easy with Experian QAS software. "We wanted to have a common currency to exchange data about patients in a meaningful manner that would improve levels of care. Experian QAS has delivered that".

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Orange

"QAS was easily integrated into the Electronic Point of Sale system used in all of Orange's 200 stores. In addition, the operators soon adapted to QAS' intuitive searching. We needed a solution that would be quick and simple to use and Experian QAS was the obvious choice."

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Grosvenor

Experian provides Grosvenor Casinos with its online Authenticate service, enabling them to validate the identity of customers at the casino door in real-time, with no need for paper-based proofs. "Authenticate has proved invaluable in enabling us to improve our understanding of the customers we have using our casinos."

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Software, data and services from Experian QAS