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Data cleansing and suppression calculator

What's the cost of not suppressing your data?
Complete the 4 easy steps below to see the savings your organisation could make when removing inaccurate data with QAS Batch with Suppression.

Step 1

Average number of contacts mailed per mailing

Contacts
Step 2

Estimated % of inaccurate records within the database

%

The average database decays by 14% annually. ONS

Did you know everyday on average over 1,500 people die? ONS

Approximately 11% of the population move house each year. ONS

Total poor data (no. of contacts)

contacts
Step 3

Unit cost per mailing piece

£ / piece

Wasted cost per mailing campaign

£
Step 4

Number of mailings carried out per year

mailings

Total cost per year of poor quality data

£


ROI Advisor

Using QAS Batch with Suppression, we have seen a substantial saving on postage costs alone.

Coloplast

Software, data and services from Experian QAS


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