Avoiding the risk of duplicate records entering your database

Preventing the entry of duplicate records into your database is key to maintaining data quality. QAS Match lets users compare new contact details to those in the existing database, to stop duplicate records being added.

Stopping duplicates at point of data capture have multiple benefits:

Financial benefits

• Save marketing costs by not sending out duplicate mailings
• Make profitable business decisions based on reliable and accurate data

Brand perception

• Avoid complaints and negative PR from customers about duplicate communications
• Ensure your business is environmentally friendly by not sending duplicate mailings

Improved data quality

• Maintain an accurate, single customer view
• Make informed business decisions based on accurate data and reporting
• Prioritise matching components and tailor solution to your business process needs

Business processes

• Save time by not entering duplicate contact records
• Accurate record keeping and data organisation

The way it works

QAS Match returns exact or similar records to the user with a score showing the level of confidence in the match. Users can then edit or update existing information or add a new contact to the database.

QAS Unify

QAS Match works alongside data de-duplication QAS Unify. If you're using QAS Match to prevent duplicates entering your system at point of capture, QAS Unify can work in conjunction to identify duplicates in an existing database and can be used for ongoing maintenance.

Integration

Our Professional Services team can also assist with your de-duplication strategy by initially indexing all contact data records stored within your database. They'll then work with you to prioritise matching components, tailoring the solution to your organisational needs.

"Organisations estimate they waste 19% of revenue or funding due to bad data, compared to just 6% back in 2005."

Experian QAS Global Data Management Report Jan 2008

Preventing the entry of duplicate contacts into databases is essential to making the most effective use of a contact database and maintaining data quality.

Use our online tool to calculate how much your duplicates could be costing you. Justify ROI by highlighting how much you could save with QAS Match.

• Take a closer look -view our full product demonstration
• Calculate how much duplicates are costing you
• Download our QAS De-dupe product brochure
• Want to remove duplicates from your database in bulk? Visit our QAS Unify page
• Contact us direct
• View our product demonstrations
• Read our customer case studies
• Download our data de-duplication brochure

Product Brochure

• Download our QAS Match product brochure