Additional data sets to enhance your name and address data

Additional business data sets

Business names and addresses can be enhanced with additional data sets, which can be easily integrated within the same Experian QAS interface.

• Telephone and fax numbers: contains telephone and fax number information, providing the main contact numbers for each business.



• Standard Industrial Classification (SIC) codes and Yellow Pages/Thomson classification: These codes are used to classify businesses by the activity they are involved in, and the type of products and services they offer. The codes can be used to profile a database of customers or prospects.



• Employee numbers: at a given site/company.



• Location types: Whether the address refers to a head office, a branch of a company, or a single location. A Small Office/Home Office (SOHO) indicator is also available.



• Commercial MOSAIC: For detail mapping of the commercial sectors to help identify future prospects



• Company registration numbers: Use to confirm company details and for legal and invoicing purposes



• Business Location URN: Unique Reference Number of the business location. Used for deduplication and obtaining further information from Experian.

• Download Dataplus sets brochure

How can additional business data can help you?

"Experian QAS solutions enabled us to clean and enhance our data reducing the database in size, yet lifting the accuracy of our business data to 100%. We've realised that it's not about quantity but the quality of data that makes businesses more efficient".

Beverley Lamb, Citation Plc

Know your business
Containing over 2.79 million records, Experian's Business Data file used within QAS allows you to:

• Capture a full and accurate business address
• Append the telephone and fax number of an organisation
• Add SIC (Standard Industry Classification) codes, employee numbers and location types

Enhance your database analysis and profiling
By using business data you can build a database full of accurate business names and addresses and ensure future database analysis is not undermined by poor data quality.

• Fully understand the composition of your database
• Enhance and improve the targeting of your marketing campaigns
• Profile your database and prioritise prospects
• Take a more strategic approach

Where does the data come from?
Experian®, the global information solutions company, provides business services to enable their clients to target, acquire, manage and develop profitable customer relationships. Experian recognised the need for business data and established the new National Business Database in June 2004. The database is compiled from 10 different sources including exclusive access to Yellow Pages data.

Additional international data sets

International data helps ensure accurate address management of your international customers. With 87 countries and territories, Experian QAS provides the breadth and depth of data which other companies find hard to match.

Our international address data is broken into two sources: primary and partner sourced.

International address data - primary

Our primary source data is based around addresses data supplied by the national primary source, generally the national postal authority

International address data - partner sourced

In addition to the primary International Address data we also provide data which is supplied by trusted partners. These sources range from postal authorities and carriers to research organisations, to ensure you receive the best quality data available.

Additional data for improved analysis, profiling and segmentation

Additional soci-demographic and geographic DataPlus sets can be integrated easily within Experian QAS software.

Lifestyle/Geodemographic profiling

Mosaic Profiling data from Experian can be used to analyse customer databases and identify key markets, and help plan future targeted marketing activity. Find out more about lifestyle/geodemographic profiling .

Geographical data

By attaching a grid reference, individual records can be plotted onto geographic information systems (GIS) or mapping systems, allowing users to study the geographical penetration of customers or plan distribution outlets. Available data sets include:

• Ordnance Survey ADDRESS-POINT
• Ordnance Survey Code Point
• Grid References, accurate to postcode level, resolution of 100m
• 10m Grid References

Find our more about Geographical data

Local government data

QAS for BS7666 - Designed to enable government to capture or reformat addresses in line with Part 3 of British Standard 7666, facilitating the sharing of information within and between government organisations. Immediate access to Public Sector codes can substantially improve administrative efficiency.
Available data sets include:

• European Electoral Regions
• Westminster MP & political Party
• Parliamentary Constituency Name
• Local Government Tiers
• Local Education Authority Codes
• District Health Authority
• Primary Care/Local Health Groups

Utility data Gas and electricity serial numbers registered at a given premise enable customer account numbers and addresses to be quickly identified improving both quality and speed of customer service.

• MPRN numbers
• MPAN numbers

UDPRN

The UDPRN (Unique Delivery Point Reference Number) DataPlus set is now available.

UDPRNs were introduced in 2004 by the Royal Mail as an eight digit unique numeric code for delivery points on the PAF file. UDPRNs are assigned to each delivery point to give a specific designation to a delivery address.

The UDPRN DataPlus set is valuable for those working in:

• delivery and logistics
• shipments
• site work
• and for anyone who needs to identify a delivery point correctly the first time, every time.

Download Experian QAS datasets - the full collection.