Customers in Leisure
Whether you are a membership organisation such as a gym or club, a restaurant or hotel, or a travel or entertainment organisation, the impact of poor contact data management can be significant. Experian QAS can support your organisation with a contact data mangement strategy to help: > send effective mailing campaigns > keep in touch with members, visitors and customers > Decrease website drop-off rates > Collect membership fees effectively > Decrease wasted budget and resources > Improve the customer experience and perception of you business
Leisure sector case studies...
Coloplast is a worldwide provider of high quality and innovative healthcare products. They looked to Experian QAS for a solution that would enable regular updates to the consumer database and ensure that it was not trying to communicate with people who could not respond. "Using QAS Batch with Suppression, we have seen a substantial saving on postage costs alone."
Fitness First is the world's largest health and fitness group.“We are passionate about our customers having a positive membership experience and that means getting their vital information right first time. Experian QAS and Experian Payments were an obvious choice because of their global presence and the fact that their products are first class and easy to integrate and maintain.”
Red Letter Days is the UK’s leading experience gift company, owned by entrepreneurs Peter Jones and Theo Paphitis. Founded in 1989, Red Letter Days offers hundreds of imaginative, indulgent and adventurous experiences, perfect to share with partners, friends and family. The company also specialises in offering reward and recognition solutions to forward-thinking organisations who want to motivate, captivate and engage their teams and clients. The company was also the first carbon-neutral experience company, offsetting the carbon emissions on all experiences.
SSL International owns a number of leading global brands, including Durex and Scholl, plus a number of locally-owned brands, such as Cuprofen and
Syndol in the UK, and Sauber and Mister Baby in Southern Europe.
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