Experian QAS Insight: Bringing life to data

Welcome to Experian QAS Insight April 2010

Hi colleague,


Welcome to the latest issue of Insight. This month, we show you how a customer is using contact data management (CDM) software from Experian QAS to help in the fight against fraud. We explain why it's important to have a single customer view, and how to achieve it. And we have an Apple iPad to give away to one lucky reader.

We hope you enjoy the issue.

 
In this issue:  
• Customer news:  Financially secure
Why you need a single customer view
Improving the customer journey
• Data quality news:  Win an Apple iPad!
Resources for data quality professionals
• Event news:  Seminars you won't want to miss!
• Experian news:  Strategies for agile marketing

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Customer news:
Financially secure
Find out how contact data management software from Experian QAS is helping the world’s largest foreign exchange firm, Travelex, to reduce fraud, and ensure that foreign currency is sent to the right contact at the correct address.

Read the full case study...

Why you need a single customer view
...And how Experian QAS can help you to achieve it.

Find out more...
Improving the customer journey
The drive to improve the customer journey from ignorance of a brand, product or service, to awareness, consideration, purchase and advocacy, is critical to the success of any organisation. With Experian QAS solutions for the Travel and Tourism industry, you can improve your customers’ experience and perception of your brand, both online and off; ensure that you keep in contact with your most valuable customers; make your marketing more relevant and effective; and provide excellent customer service.

Find out how...

Data quality news
Win an Apple iPad!
Answer five quick questions on data quality solutions for a chance to win Apple's latest gadget. This survey is open for responses until 21st May 2010, and the winner announced in May’s issue of Insight.

Click here to take the survey...
Resources for data quality professionals
Our Data Quality Media Centre brings together a wealth of resources to help you improve the quality of your data. It includes whitepapers, videos and tutorials created by Experian QAS, as well as advice and support from other data quality professionals.

Click here to access...

Event news: 
Seminars you won't want to miss!
To help you understand what CDM is all about, and the vast number of benefits that good data quality can bring to your organisation, we are running seminars in London and Manchester over the coming months. Spaces are limited so sign up and secure your seat today.

Register now...

Experian news:
Strategies for agile marketing
The marketing environment continues to change rapidly - are your processes, plans and activities flexible enough to keep up? Are you agile enough to stay in touch with your customers' constant shifts in behaviour? Agile marketing means changing your messages and strategies as quickly as your customers change. Download our free Guide to Marketing Agility and take our 10-point Marketing Agility Test to find out how agile your business really is.

Take the test...
 
       Events

Register for webinar: Build a contact data strategy for more intelligent marketing on the 6th May

Register for webinar: Data for the Public Sector, featuring the Audit Commission on 20th May

Register for Experian QAS seminars: Weigh up the true value of your contact data on 3rd June, London; 8th June, Manchester


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About Experian QAS
Experian QAS provides contact data management (CDM) software and services that help organisations drive value from their data. Every organisation stores contact information on its customers/citizens, prospects, suppliers and employees. Over 10,000 organisations worldwide choose QAS products and services to manage the quality and accuracy of this data to improve business processing, financial performance, efficiency and the customer experience. The CDM capabilities include data auditing and standardisation, validation and cleaning, matching, suppression and enhancement. Specialist Authentication solutions are also offered to meet the growing demand for electronic identity verification in the wake of rising ID-related crimes.

Award winning QAS solutions are a result of year-on-year investment in technology development since 1991, to ensure each solution delivers the highest level of functionality and service support.

For more information, visit Press Centre or call 020 7498 7777.

QAS Limited. Registered in England. No. 2582055. Landmark House, Experian Way, NG2 Business Park,
Nottingham NG80 1ZZ, United Kingdom.

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