Experian QAS Insight: Bringing life to data
CDM

Welcome to Experian QAS Insight May 2009

Welcome to another issue of Insight, packed full of Contact Data Management (CDM) news.

This month we put data quality firmly under the spotlight, looking at how you can get involved in data quality discussion online, and showcasing a new email data validation solution from Experian QAS. We also examine how organisations use profiling data to improve customer relationships.

As ever, we hope you enjoy the issue.


 
In this issue:  
• Industry news:  Join the data quality discussion
• Data quality news: High profile
An authentic solution
Never mind the quality…
Get the data bug
• What’s your view?  Please complete our CDM survey
• Events:  
Upcoming CDM seminars
• Customer news:  The right response
• Experian news:  The latest Experian Insight report

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Industry news
Join the data quality discussion
If you want to get involved in discussing data quality issues with your peers, you're only a few mouse-clicks away.

Read full article...

Data quality news
 High profile
Research from Experian QAS reveals the extent to which organisations use enhancement datasets to profile their customers and prospects. Discover more...

 An authentic solution
Attempted fraud is on the increase, but companies are fighting back, with the help of Experian QAS. Read the latest...

 Never mind the quality...
Marketers value email as a marketing channel, but do not pay enough attention to email data quality issues, according to new research from Experian QAS. Read full research...

 Get the data bug
Good quality data can benefit your customer communications in all sorts of ways, and Experian QAS can help you achieve it. Find out more...

What's your view? 
Please complete our latest CDM survey
Survey time! A selection of results will be shared in the next issue of Insight.

Take the survey...

Events
Upcoming seminars
Experian QAS at TFM Attend our complimentary seminars designed to help you understand more about CDM.

Find out more...


Experian news
Getting the bounce back into the economy
Single-minded The latest Insight report from Experian focuses on how consumer and business landscapes may look when we come out of the current downturn, and how businesses can prepare for survival.

Read the report...

       Webinars

'Boosting your e-mail performance: Validating and engaging email subscribers'
Download recent webinar

'On Cloud Nine: Managing your data through hosted solutions'

10am, Wednesday 15th July, 2009.
To register please contact: events@qas.com


      Free seminars

'Business is looking up with accurate contact data'

The Morrison Hotel, Dublin, 4th June 2009

'The art of efficiency with the science of contact data'

The Lincoln Centre, London, 18th June 2009

The Bridgewater Hall, Manchester, 24th June 2009


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About Experian QAS
Experian QAS provides contact data management (CDM) software and services that help organisations drive value from their data. Every organisation stores contact information on its customers/citizens, prospects, suppliers and employees. Over 10,000 organisations worldwide choose QAS products and services to manage the quality and accuracy of this data to improve business processing, financial performance, efficiency and the customer experience. The CDM capabilities include data auditing and standardisation, validation and cleaning, matching, suppression and enhancement. Specialist Authentication solutions are also offered to meet the growing demand for electronic identity verification in the wake of rising ID-related crimes.

Award winning QAS solutions are a result of year-on-year investment in technology development since 1991, to ensure each solution delivers the highest level of functionality and service support.

For more information, visit Press Centre or call 020 7498 7777.

QAS Ltd. Registered in England. No. 2582055. Talbot House, Talbot Street, Nottingham NG80 1TH.